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Hubspot's new forms beta is a game changer. From hunting to farming leads.

At Huntscape Operations Partners, we're always on the lookout for tools that empower small businesses to thrive. HubSpot's new forms beta is one such tool, offering a suite of features designed to enhance lead capture and streamline customer interactions.

Introducing HubSpot's New Forms Beta

HubSpot's latest forms beta introduces a revamped form editor, enabling businesses to create engaging, multi-step forms with ease. This update is particularly beneficial for small businesses aiming to capture high-quality leads without the complexity of traditional form builders.

Key Features and Benefits

  1. Multi-Step Forms: Break down lengthy forms into manageable steps, reducing visitor overwhelm and increasing completion rates. This approach guides potential leads through a seamless data collection process.

  2. Conditional Logic: Tailor the user experience by displaying fields based on previous responses. This dynamic interaction ensures that you gather relevant information without unnecessary questions.

  3. AI Assistance: Leverage AI to generate form field labels, help text, submit button text, and thank-you messages, streamlining the form creation process.

     

  4. Enhanced Styling Options: Customize forms to align with your brand identity using the new styling features, ensuring a cohesive look across your marketing materials.

Getting Started with the New Form Editor

To access and utilize the new form editor:

  1. Navigate to Forms: In your HubSpot account, go to Marketing > Forms.

  2. Create a New Form: Click "Create form" in the top right corner.

  3. Select the New Form Editor: Choose the new form editor option to start building your form.

  4. Design Your Form: Add fields, set up conditional logic, and customize the design to suit your needs.

For a detailed walkthrough, refer to HubSpot's knowledge base article on creating and editing forms using the new form editor.

 

Considerations

While the new forms beta offers a range of enhanced features, it's important to note that forms created with this editor may not support certain developer functionalities available in the legacy form editor. Ensure that the new editor aligns with your specific requirements before transitioning.

 

Conclusion

HubSpot's new forms beta is a powerful tool for small businesses looking to optimize lead capture and improve user engagement. By incorporating these advanced features, you can create personalized, efficient, and aesthetically pleasing forms that resonate with your audience.